Sales agents have been using cold calling for many years to reach customers and leads. But today, there are many other methods available, and cold calling may look outdated and inefficient.

The truth is that it is still an excellent strategy to get in touch with leads. And there is a variety of cold calling software that can help if you combine it with the proper scripts and good agent training.

If you are making calls manually from a contact list, taking notes and writing them by hand or on an Excel sheet, a cold calling software is the tool you need. These platforms streamline your calling process and organize all your contact information in one place.

What is cold calling?

Cold calling is an outbound sales technique where call center agents or sales reps reach a potential customer who had no previous interaction with the agent.

In plain words, you try to talk with someone you have never spoken to before, trying to convince them to buy your product or service.

 

Is it legal to make cold calls?

In the US, the TCPA (link) regulates outbound calls. This regulation prevents auto dialers from calling cell phones unless prior written consent from the user.

It is also illegal to contact numbers on the Do Not Call Registry unless you are a political organization, charity, or the call is about telephone surveys.

Many countries have similar regulations, including New Zealand, Canada, Argentina, Brazil, Singapore, the UK, European Union, Israel, Pakistan, etc.

You will have to research each region before starting a campaign, although legislation covers the same issues in every country.

Is cold calling effective?

Cold calling is an excellent tool, but since it needs a contact with a real person and is not automatized, agents must have previous sales training and stick to a call script. This script works only as a  guide, you need to fine-tune it according to each conversation.

The truth is that an answered phone call provides with immediate feedback to justify if a prospect is worth pursuing. Cold calling offers an excellent cost-benefit ratio and is harder to ignore than emails.

On the other hand, note that millions of emails land in the spam folder every day without being noticed.

 

What is cold calling software?

Cold calling software helps agents to manage calls and track them properly. It is crucial to have a note-taking system and follow every conversation. A CRM (Customer Relationship Management system) plays here an essential role. This software helps get better results since all the information is logged and stored for future reference. The system keeps the contact call history and enables agents to follow up leads with complete information about previous sessions.

Also, auto-dialers will likely increase your productivity by dialing telephone numbers from a list in a predefined sequence.

 

Essential features of a cold calling software

1-CRM integration.

This is a must-have, and you won't get results if agents have to write down and track the same data multiple times. A CRM needs to record every detail of the complete customer interaction, from the very first call to the outcome of a sale.

Some platforms have an integrated CRM but look for seamless integration with the tool you frequently use.

2-Call recording.

Call recording gives valuable information about the quality of your agents' work. This feature is vital to review log calls and improve sales agents' training. Some systems also provide call transcribing, a valuable component to consider for further analysis and team training.

3-Analytics.

Analytics helps to analyze performance and results. The cold calling platform must provide reliable data to see if your efforts are going in the right direction for reaching your goals.

4-Automated dialing.

An auto dialer will improve your agent's work and efficiency. There are many types of auto dialers; read more here(link). An auto dialer connects available agents with leads according to various pre-defined patterns. And to save time, look for the "click to call" option to call a customer in seconds just by clicking a number.

 

Best cold calling software

 

CallRail

CallRail is a cold calling marketing software that helps you manage and track your leads. Lead Center is CallRail communication's software that can enhance or replace your existing phones, as well as combine your calls, texts, and messages into one single inbox. This allows for tracking, qualifying, and routing opportunities while keeping contacts organized.

Key features

1-AI powered call transcription.

2-Mobile apps are available.

3-Only works in US and Canada.

4-Integrates with most CRM and apps.

5-Pricing model is not entirely clear as other platforms.

CallRail pricing

CallRail pricing is $40/month/agent for 1-2 agents and $30/month/agent for more than 3 agents. This includes ten local numbers and 10,000 call transcription minutes.

14-day free trial available with no credit card.

RingCentral

 

RingCentral is a big player in the call center industry, and its cloud-based platform for outbound calling is one of the best cold caller tools. This omnichannel platform includes telephone, video, and messages with an integrated contact center.

 

Key features

1-Auto dialer

2-Full integration with tons of other apps.

3-Better for mid-sized and enterprise businesses.

4-Mobile apps are available.

5-Create personalized call scripts.

 

RingCentral pricing

Pricing is not listed on their page, and it is only available per request.

 

 

 

Toky

 

This calling software allows automatic logging of your outbound calls to your preferred CRM. This is a complete platform to manage the entire pipeline of the leads with multiple contact options.

This is a solid platform to consider, with call forwarding and powerful integrations.

 

Key features

1-Native integration with Hubspot, Salesforce, Insightly, and 9 more CRMs

2-Mobile apps for iOS and Android.

3-Live call monitoring.

4-Intelligent power dialer.

5-Virtual phone numbers in more than 60 countries.

 

Toky pricing

Entrepreneur plan: $20/month/agent with essential features and one phone number.

Business plan: $25/month/agent adds Salesforce integration, call recording, and API access.

Enterprise plan: contact for a custom plan.

 

 

 

 

Neodove

 

This is a simple cold calling software for sales engagement. This company is based in India and offers a multichannel platform for sales outreach.

A helpful call scheduling feature allows you to set up future meetings with potential customers to never miss a single lead. Lead information can also be sorted in whatever order you need.

 

Key features

1-Automated and progressive dialing.

2-Hundreds of integrations available.

3-Good analytics dashboard.

4-Simple campaign settings.

5-Mobile apps.

 

Neodove pricing

Only available on request.

 

 

 

Myphoner

 

Myphoner is a cold calling software for sales teams. This excellent tracking tool follows a sales lead through the sales pipeline until it becomes a customer. Leads are organized into lists and segments with an intelligent approach to avoid contacting a lead multiple times.

 

Key features

 1-Integrated power dialer with multiple management control options.

2-Integrates with Zapier, Gmail and Oultook365

3-Powerful analytics reports.

4-You can use your own dialer (a unique feature)

5-Mobile apps on Ios and Android

 

Myphoner pricing

Basic plan: $19/month/seat with power dialer, duplicate detection, reports, mobile apps, and premium support.

Plus plan: $29/month/seat adds time tracking, inbound call calling, and bulk deduplication

Premium plan: $49/month/seat plus call center tools, live onboarding, and custom branding.

There is a free 14-day trial available.

Kixie

 

Kixie is a cold calling tool that automates all your outbound sales process. You can trigger calls directly from your CRM dashboard and create follow-up activities depending on the lead state in your pipeline.

Key features

1-Native integration with many CRMs.

2-Simple and intuitive power dialer.

3-Mobile apps.

4- 1 click voice mail drop.

5-Clear pricing model.

Kixie pricing

Integrated plan: $29 per month with IVR, call recording, click to call, and live call board.

Professional plan: $55/month adds intelligent auto dialer, IVR call coaching, inbound call queues and voicemail drop.

Enterprise plan: Available on request.

Free 14-day trial available.

 

 

JustCall

 

 

This call platform is an excellent option for cold calling. With the ability to keep your existing numbers, get custom numbers and call recording, JustCall has many features to make a sales team more productive.

Key features

1-Mobile apps available.

2-Works in over 70 countries.

3-Integrates with major CRMs and apps.

4-AI based call monitoring.

5-Clear pricing schema.

JustCall pricing

Standard plan: $25/month/user with one local number, call recording, voicemail drop, IVR, SMS inbox, full integrations.

Premium plan: $50/month/user adds auto dialer, SMS bot, call monitoring, post-call surveys, SMS automation, and priority support.

 

 

Gong

 

Gong is a complete platform with powerful tools to help customer interaction and build relationships to get more leads and sales. This product provides agents with a guided workflow and solid analytics results to improve sales efforts in real-time.

Key features

1-Many native integrations.

2-Enterprise-grade security.

3-Mobile apps available

4-Call recording with AI analysis.

5-Omnichannel capability.

Gong pricing

Only available on request.

Conclusion

 

A cold caller software is specifically designed to take your sales efforts to the next level. Since it features a CRM (or a CRM integration), you can track every stage of the lead history. And to enhance productivity, it must have an auto dialer (or an auto dialer integration)

On the other hand, if you only need to automate calls, then you should go for an auto dialer system. 

We would like to know how you manage your outbound sales process, so leave a comment below and let us know.

A telemarketing auto dialer is a software system that dials telephone numbers automatically. When the recipient answers a call, it connects with a human agent or plays a pre-recorded message.

An auto dialer helps maximize the agent's productivity to connect with more people per hour. This is done by sequentially dialing a list of numbers while the agent is working on voicemails or  other calls.

These tools are the right option when managing an outbound campaign with a high volume of calls. Today, a telemarketing auto dialer is present in every call center.

At present, the call center industry runs on cloud-based systems. This allows you to start small and grow as you need since resources are available from your provider on-demand.

Benefits of auto dialers for telemarketing:

The ultimate goal of an auto dialer is to boost agent productivity and therefore close more sales. But the main cost in this business is the human resource, so any option you can take to improve efficiency will positively impact the final equation.

Predictive dialer, progressive dialer, and preview dialer have specific benefits depending on the campaign you run

Main features of auto dialers:

When considering an auto dialer, it is essential to choose which dialing mode you need. Most platforms offer the following dialing modes:

Predictive dialer:

Predictive dialers dial multiple numbers ahead of time simultaneously. This system only connects agents with answered calls using an algorithm based on availability, call length, wait time, and other metrics.

The idea behind this system is to have an available agent as soon as a contact answer the phone. This way, the agent doesn't spend time hanging up on unanswered calls or waiting for the system to connect.

The predictive dialer may face times when an agent is not immediately available (it waits for an answer before connecting the call with an agent). To get better results, you should work with as many agents as possible, ideally a minimum of six to ten.

This isn't the best approach for telemarketing since it focuses on the volume of calls.

 

RELATED: 14 Best Telemarketing Software 2022

Progressive dialer (also known as power dialer):

Progressive dialer dials only one contact per agent, ensuring that an agent is always available when connecting to the following contact. It dials numbers from a previous list but is based on a certain number of dials per agent.

This is the best system for a team to connect with sales leads since it is not focused on call volume as the predictive dialer.

Preview auto dialer:

In this system, the agent can review contact details before the call. This allows the agent to get into context and build a personal relationship with every lead.

Robo dialer:

A robo dialer can call thousands of people simultaneously. when the contact picks up the phone plays a pre-recorded message or either connects the call with an available agent. Not the best system, they are illegal in many countries unless you have prior consent from the customer to receive a pre-recorded message.

TCPA auto dialer:

The Telephone Consumer Protection Act (TCPA) is a federal regulation signed into law to control unwanted telemarketing calls to customers.

This regulation marks that client consent is fundamental and should be addressed for call center compliance.

In simple words, this regulation prohibits contact with the consumer unless you have prior consent. This not only applies to telephone calls but SMS, robocalls, and pre-recorded calls.

For instance, you can not call anyone on the Do Not Call Registry, no recording calls without prior consent, no calls to cell phones when the customer has to pay for the ring, and more.

Check the complete law here.

Below you can find a list of telemarketing auto dialer systems so you can check which is the best for your business:

 

Five 9 

 

If you need a telemarketing auto dialer system to close sales, Five9  is a proven solution you must consider. With a clean interface and dashboard, it is easy to set up so you can focus on running your business.

This platform offers a predictive dialer, power dialer, progressive dialer, and preview dialing. It also features Manual touch Mode, which is hosted on another server allowing agents to start a call but making it possible to dial from a previous list.

Seamless integration with major CRMs allows agents to dial directly from the CRM suite, a crucial feature to improve productivity.

Key features of Five9:

1-CRM integration with Salesforce, Microsoft, Oracle, Zendesk, and ServiceNow.

2-Certified caller mode with high standards to ensure outbound calls FCC compliance.

3-Flexible price structure to grow as you need.

4-Very intuitive and easy to operate.

Five9 pricing: Not provided on their website. You must contact sales for a quote.

 

CallHub  

 

CallHub is one of the best auto dialers for telemarketing you may find. You can automate your sales process with many dialing modes available; Auto dialer, predictive dialer, power dialer, fastclick dialer (a TCPA compliant cellphone dialer), and preview dialer.

Key features of CallHub:

1-Salesforce integration.

2-Potent analytics.

3-Agents can make calls from a browser or mobile phone.

4-SMS follow-up.

CallHub pricing: Lite plan or "pay as you go" $3 up to 38 minutes or 19 texts. Next plan $199/month up to 2,532 minutes or 1,266 texts. Call starting at $0,079/min

Prices vary if agents call using a web browser or telephone.

 

RingCentral 

 

EngageVoice is the RingCentral platform that provides auto dialer services. With TCPA compliance and predictive and progressive auto dialer, this cloud-based software also offers preview dialer. This dialing mode allows the agent to choose when to make the call.

Key features of RingCentral:

1-Three TCPA dialing modes; safe dial, manual dial, and do not call mode.

2-99.999% uptime

3-Hundreds of integrations are available.

4-Open API with flexible integrations.

RingCentral pricing: Essential plan starts at $19.99/month with up to 20 users and unlimited calls within US and Canada. The next plan is$27.99/month, which adds unlimited users, phone numbers in over 100 countries, and integrations. Premium plan $34.99/month

You can add toll-free, local, and international numbers to all plans.

 

PhoneBurner 

 

PhoneBurner claims itself as "the best dialing solution for sales teams." Their power dialer can boost productivity by 4X with no additional delay in connections. A "pause and preview" mode allows you to view contact records before initiating each call. Still, with the "power" mode you can dial up to 80 contacts per hour.

This is a robust platform that focuses on sales agents' productivity.

Key features of PhoneBurner:

1-Only works in USA and Canada.

2-Built-in CRM to manage contacts and campaigns.

3-Easy to escalate from one agent to hundreds of agents.

4-Hundreds of integrations are available.

PhoneBurner pricing: Standard plan $124/month with unlimited dialing minutes, call tracking, and 30-day call recording storage. The next $149/month plan adds open API, live call listen-in, and 90 days of call storage. Free trial available.

 

 

What to consider before buying an auto dialer for telemarketing:

1-Do you need a CRM? Specific platforms provide integrations with a current system, while others offer a  built-in CRM system.

2-Do you need specific integrations? Although most auto dialers for telemarketing offer many integrations, check it before buying.

3-Which country are you setting up your telemarketing campaign in? Some systems (like PhoneBurner) only work in USA and Canada.

4-Do you need local numbers? This usually means an extra cost and is not a standard option (CallHub for example, provides local numbers in 150+ countries)

4-Make a proper cost evaluation. Check carefully plans pricing and options; these usually vary depending on minutes and number of agents.

5-Ask for a free trial if possible, so you have the chance to test and evaluate the system

What is telemarketing software?

Telemarketing software automates customer outreach functions for sales, marketing, and customer service call centers.

These platforms offer several features beyond phone calls providing; Automatic dialing, CRM integrations, virtual phone numbers, text messaging, analytics and reporting, email management, and more. If you need a cold calling solution or a complete omnichannel strategy, there are plenty of options to choose from.

All these systems are cloud-based, so you don’t need any physical infrastructure or installation. Add the possibility for operators to work remotely (from a PC or mobile app), and you end up with a powerful system with excellent cost-benefit relation.

 

What are the benefits of telemarketing software?

1-Provides an automated system to reach prospects and customers. The only data you need is a telephone number, and you can change your pitch on the go.

2-Offers an integral communication system containing phone calls, SMS, emails, voicemail, and video calls.

3-Allows to work from anywhere. An agent with an internet connection and a desktop or mobile device can deliver results.

4-Using local numbers for calling increases the chance for lead generation.

5-Generates mensurable reports and insights to track your prospects, leads, and agent’s performance.

 

Eight core features to consider when choosing telemarketing software:

1-Pricing per user and free trial:

Check pricing schema and make sure there are no hidden costs. You will usually pay a monthly fee per agent plus usage per minute tariffs.

2-CRM (Customer Relationship Integration):

A CRM allows tracking and maintaining customer details, contact information, and history. This helps you manage sales and marketing activity, your sales pipeline, and leads. A good telemarketing solution must have a CRM or the possibility to integrate an external one.

3-Dialing mode:

There are three central dialer systems:

Predictive dialer: The system dials from a list of telephone numbers and predicts when agents will be free to take the next call.

Progressive dialer: The system waits for an agent to finish their current call before it dials the following number on the list and only dials one number per agent.

Power dialer: The system uses a configurable calls-to-agent ratio. The system automatically dials the next contact record when an agent is available based on that ratio.

4-Analytics, historical and real-time reports:

Valuable to track agents’ calls-per-hour, call duration, and overall system performance.

5-CTI (Computer Telephony Integration):

This is important to integrate your existing system into the telemarketing software. Otherwise, the agent must be doing additional workload between calls to connect both systems manually.

6-Usability:

Implementing and adapting telemarketing software is not easy, and it requires time and full support from the vendor. Make sure he can assist you, and this doesn’t mean additional or hidden costs.

7-Virtual phone numbers:

Check availability of local numbers from the software provider in the countries you intend to work in.

8-Omnichannel support and Integrations:

Integrating your telemarketing software into your current system will improve your workflow if you are running a sales or marketing solution.

On the other hand, omnichannel allows connecting with prospects using different channels, like email, SMS, video chat, and more.

 

14 best telemarketing software:

CallPro CRM

 

 

CallPro CRM is a telemarketing software designed for outbound calling such as telemarketing, telesales, inside sales, and lead generation.

This is a full-featured telemarketing solution with customer relationship management, telephone integration, email marketing, telesales, lead management, remote working, and outbound calling.

Key features:

1-Outbound calling: Preview dialing (also known as click-to-dial) to open a record. Click to dial, avoiding pressing telephone buttons. Progressive dialing: the system automatically dials when you open a record and also hangs up automatically when the call finishes.

2-Telephone integrations with numerous telephony providers, including Avaya and VoIP suppliers.

3-Unlimited data storage and multiple CRM databases within one system. Also, you can configure databases independently. Each record can store as much information as you need since this is a hybrid between a call center and a CRM system.

4-CallPro CRM provides an API to automatically input data into the system, an interesting feature for powerful automation.

5-Create email campaigns where each email content can be different and dependent on actions in a previous step. Create personalized emails and follow-up emails.

6-Full call-back management in manual or automated mode.

CallPro CRM pricing: not available on their site. You must contact them for a price request.

 

VanillaSoft

 

Vanillasoft is a top-rated platform focused on sales engagement through omnichannel sales outreach.

This software offers lead routing, auto-dialing, call recording, VoIP, logical branch scripting, email and SMS marketing, appointment setting, and lead and sales tracking.

Key features:

1-Full omnichannel software, organized and easy to use.

2-Strong lead management process to capture the entire history of the leads.

3-Email and SMS templates that are fully customizable.

4-Logical-branch scripting allows the sales rep to quickly adapt to the changes in a conversation with prospects.

5-You can create custom records that get updated in real-time.

6-Integrates with Salesforce, Vidyard, DocuSign, Zapier, and more.

VanillaSoft pricing: Plans start at $80/month but are not listed on their webpage. You must submit a form to get a quote.

 

Cloudtalk

 

Cloudtalk is a call center software for sales and customer service teams. You can make and receive calls from your desktop or mobile device from anywhere in the world.

Cloudtalk can set up a virtual call center in minutes. It also offers competitive pricing and a complete set of features for call center management.

With no requirement about a minimum number of users, number porting, and call flow designer from the basic plan, this platform has an interesting pricing format for small companies that are just starting.

Key features:

1-Integrations: Pipedrive, Hubspot, Salesforce, Zendesk, Intercom and 30+

2-Call queueing, call recording, call back, internal calls and extensions, voice mail, power, and predictive dialers.

3-Number porting (you can use your existing phone numbers), Toll-free numbers, international numbers from 140+ countries, short numbers.

4-IVR, agent skills-based routing, customized call-flow designer.

5-Powerful analytics with call statistics, call monitoring, agent reports, emotion and sentiment analytics, and custom reporting.

Cloudtalk pricing:

Starter plan: $20/user/month with unlimited inbound and outbound calls, click-to-call, automated call distribution, mobile app, international numbers, complete call queuing.

Essential plan: $25/user/month, all the above plus advanced analytics, real-time dashboard, open API, integrations, SMS, and workflow automation.

Expert plan: $40/user/month, all of the above plus Salesforce integration, power dialer, smart dialer, call monitoring, dedicated account manager, sentiment score.

30-day free trial and custom plans available.

 

GOautodial

 

 

 

GOautodial is an open-source omnichannel suite. Since Goautodial is HIPPAA compliant, it offers 99.99% uptime. It also comes with solid firewall protection to prevent web attacks.

Key features:

1-Call recording, call logs, transfers, automatic call distribution, and IVR.

2-CRM integrated and real-time dashboard.

3-Full call recording or on-demand. Option to store recordings on your server.

4-Customer lists lead filtering, leads time-zone restrictions, lead recycling.

5-Supervisor and remote team management.

Goautodial pricing:

Gocloud starter: $19/month per agent (5 agents minimum) with personal and team voicemail, scheduled callbacks, outbound calls(manual, preview,  and predictive), 3-way conference, and call transfers—lead and supervisor management.

Gocloud premium: $24/month per agent (starts with six agents) Same that above plus reports and analytics, IVR, blended calls, automatic call distribution.

Free 30-day trial available.

 

RingCentral

 

 

RingCentral is a telemarketing software providing solutions for businesses and customer service teams. A well-known provider in the industry, with options that range from simple inbound calls management to complete omnichannel solutions.

Key features:

1-Integrated video messaging and phone calls on any device.

2-Full team communication, including files and documents.

3-Cloud phone system with 50+ features available, including local numbers.

4-Integrations: Microsoft365, G Suite, Oracle, Zendesk, Zapier and 50+

RingCentral pricing:

Essential: $19.99/user/month up to 20 users, business phone or toll-free numbers, unlimited SMS, voicemail to text, and team messaging.

Standard: $24.99/user/month. Above plan plus video communication, unlimited users, phone numbers in 100+ countries, reports, integrations.

Premium: $34.99/user/month. Above plan plus open API, automatic call recording, advanced call handling, CRM integrations, and real-time analytics.

Ultimate: $49.99/user/month with unlimited storage and device status reports and alerts.

 

 

AVOXI

 

 

AVOXI is a cloud communication platform focusing on contact centers and virtual phone numbers. This software provides two-way synchronization with your CRM or helpdesk platform.

With AVOXI, you can easily handle inbound and outbound calls and manage remote teams and agent performance.

Key features:

1-Call recording, call forwarding, unlimited concurrent calls, international calling.

2-Virtual numbers in 170+ countries, Toll-Free numbers, and DID numbers.

3-SMS forwarding and unlimited calls to the US and Canada.

4-Advanced analytics, call tagging, and call scoring.

5-Integrations: Hubspot, Zendesk, Salesforce, Zoho, and 50+.

AVOXI pricing:

AVOXI contact plan: $19.99/user/month.

AVOXI Enterprise plan: $39.99/user/month includes advanced analytics, CRM integrations, advanced call monitoring, and helpdesk integrations.

Three licenses minimum required. Free 30-day trial available.

 

Bitrix24

 

Bitrix24 is a telemarketing software solution available in the cloud and on-premise (self-hosted). It supports multiple languages, including English, German, Spanish, Ukrainian, and Russian.

Key features:

1-Inbound and outbound telemarketing tools. Bitrix comes with a free PBX, including voicemail, call queue, call recording, call waiting, call transfer, and call forwarding to mobile devices.

2-Built in CRM, one-click calls, automatic lead distribution, and telemarketing agent management.

3-Rent local phone numbers in the US and UK, rent 1-800 numbers in the US, and set relay phone numbers worldwide for free. Works worldwide and supports work from home agents.

4-Tasks and projects, real-time communication, file sharing and storage, time management and calendars, CRM, website builder, and more.

5-Internal communications through intranet, chat, and video chat.

Bitrix24 pricing:

Free: Basic functionality with CRM, tasks, communications, chats, and video chats.

Start+: $19/month with two users and 10 GB storage.

CRM+: $55/month for six users and 50GB storage.

Project+: $55/month for 24 users and 50 GB storage

Professional: $159/month for unlimited users d 1024 GB storage.

Bitrix pricing is not entirely transparent at a glance, so check their page carefully before sign-in.

 

Vocalcom

Vocalcom has been in the communication business since 1995. This omnichannel cloud solution manages voice, text messages, web, chat, emails, WhatsApp, and social media with CRM integration.

Aimed at mid-sized and enterprise businesses, Vocalcom is natively available in Salesforce to improve customer experience and agents’ productivity.

Key Features:

1-Available natively in Salesforce.

2-Integrates with Salesforce, Microsoft Dynamics, Zendesk, and more.

3-API connectors to integrate with your business software (ERP, HR, payments solutions, and more)

4-Chatbots and voice bots integration.

Vocalcom pricing:

Price is not listed on their webpage. Contact sales support for info.

 

CallFire

This platform provides call tracking, text messaging, voice broadcast, and IVR communication. If you are just starting, CallFire provides an attractive pay-as-you-go pricing model. You can upgrade your plan later when your business grows.

Key Features:

1-Thousands of local and toll-free phone numbers are available.

2-Text only and text and voice flexible plans to fit your needs.

3-Powerful IVR system for surveys, data collection, and call routing.

4-No support for international SMS.

CallFire pricing:

Pay as you go $0.06 per minute/text with no monthly fee. Add $10 for phone numbers.

Lite: $99/month with 2500 minutes/texts, add $2.50 per phone number.

Startup: $199/month with 5500 minutes/texts, add 2.25 per number.

Grow: $299/month with 10000 minutes/texts, add $2.00 per number.

Pro: $599/month with 20000 minutes/texts, add 1.75 per number.

All plans include unlimited contacts, a simple “Do not call list” setup, Text-to-speech support, customer support, record inbound calls for free, and extensive real-time reporting.

 

PhoneBurner

 

PhoneBurner is a complete telemarketing software solution. This cloud-based platform includes outbound calls, lead generation, power dialer, lead distribution, CRM, and workflow automation.

Key features:

1-Power Dialer connects using any phone or VOIP phone. You can dial up to 80 leads per hour, and the platform streamlines time-consuming tasks so agents can spend more time on the phone closing business deals.

2-CRM for detailed data records, call recordings, and text exchanges. Email sending and tracking.

3-Automatic lead distribution feeding the right leads to the right reps.

4-PhoneBurner integrates with Zapier, Salesforce, Hubspot, Zoho CRM, Zoom, and 100+ apps so you can add dialing and workflow automation to your existing sales process.

5-Local Caller ID to match your prospect’s location. PhoneBurner claims this feature helps to get 56% more live conversations.

6-Call tracking, call recording, text messaging, email sending.

PhoneBurner pricing: Only one plan at $149/user/month. Admin accounts are free-trial available.

 

Freshcaller

 

 

Freshcaller is a cloud-based call center software provided by Freshworks, a long-time player in the business software industry. You can choose a phone system or omnichannel platform.

One unique feature of Freshcaller is Voicebot (only available on the higher plan). This AI-powered feature understands customer language and provides pre-established automatic responses to customer queries.

Key features:

1-Easy number management. You can port your current numbers or buy numbers from 90+ countries.

2-Powerful reporting; pre-built reports that can be customized and scheduled to your inbox.

3-Advanced inbound routing during business hours or outside working hours.

4-Click to call, agent extensions, callback, call tagging.

5-Real-time supervision dashboard, live calls monitoring, performance report, and service level tracking.

6-Integrations: Hubspot, Shopify, Freshdesk, Magento 2, Salesforce, and more.

Freshcaller pricing:

Keep in mind that Freshcaller adds to their monthly plans a pay-per-minute fee.

Sprout: Free, unlimited agents, buy local and toll-free numbers, inbound caller-ID, custom greetings, call metrics.

Blossom: $19/month/user all in previous plan plus free 1000 min/month, number porting, wait for queues, voicemail, call recording, and pre-built reports.

Garden: $39/month/user all in previous plan plus free 2000 min/month, call monitoring, IVR, custom reports, call conferencing, advanced call queues, own carrier, agent extensions, call tagging.

Estate: $45/month/user all in previous plan plus free 3000 min/month, holiday routing, advanced call metrics, call barging, call recording opt-out, queue callback, routing automation, and agent availability report.

Forest: $69/month/user all in previous plan plus free 5000 min/month, omnichannel routing, IVR, Voicebot, abandoned call metrics, and service level monitoring.

Prices based on annual billing, free 21-day trial available.

 

 

Five9

 

 

Five9 is a complete telemarketing software solution and a fully customizable platform according to the business you are running. Five9 claims that you will get +300% talk time per hour using their system.

This software includes omnichannel, inbound and outbound calls, workflow automation, analytics, integrations, and more.

Key features:

1-Omnichannel routing to deliver each interaction to the right resource at the right time.

2-Many communication channels: chat, video chat, email, social media.

3-Full analytics reports to track your agent’s efforts. Real-time performance for agents, supervisors, and the whole system.

4-Dashboard is 100% browser-based so that agents can work from anywhere.

5-Predictive dialer, power dialer dials at a fixed number of calls per agent but only when agents are available to take the call. Progressive dialer for a variable call-to-agent ratio. TCPA compliance.

6-Integration with CRM solutions like Salesforce, Microsoft Dynamics, Oracle Cloud, Zendesk, and more.

Five9 pricing: This company offers flexible pricing based on what you need. You have to fill out a form on their website for pricing information.

 

VICIdial

 

VICIdial is an open-source telemarketing software that you can get for free. The company reports 14,000+ registered installations in 100+ countries around the world. But CRM and call recording are paid features, and setting up this system may require a technical background.

This software is available in 16 languages, with the option to create your custom translation. This flexible system can handle from 5 to 500 agents with ease.

Key features:

1-Blended, inbound, and outbound calls with predictive and manual dialing modes.

2-CRM integration (this is a paid feature)

3-Call scheduling, call tracking, unlimited voice mailboxes, built-in IVR, and call queuing.

4-Mobile iOS and Android apps.

5-Agents can log from anywhere with just a phone and a web browser.

VICIdial pricing: Free. Some features require additional payment.

 

 

Calltools

 

 

Calltools is a telemarketing software platform that maximizes performance while minimizing costs. A cloud-based system that is easy to use and set up. Once you upload your contacts and customize settings, you can start dialing in a matter of minutes.

Key features:

1-Built-in webphone and CRM.

2-Integrates with Salesforce, Zoho, Microsoft Dynamics, Sugar CRM. Also, Hubspot, Infusionsoft, Oracle, Podio, Google Maps, Sendlane, LeadMailBox.

3-List management with dialing compliance.

4-Real-time reporting and analytics

5-Predictive dialer using an algorithm to increase agent’s efficiency. Also preview dialer, IVR, and power dialer.

6-Email templates and SMS management.

Calltools pricing: Only personalized quoting. You must submit a form with some data to get a quote.

 

Some exciting tips about telemarketing:

92% of all customer interactions happen over the phone.

It takes around eight cold call attempts to reach a prospect. 

Thursday is the best day to prospect. Wednesday is the second-best day. Tuesday is the worst day. 

85% of customers remain dissatisfied with their phone call experience.

The best time to make cold calls is 4.00-5.00 PM.

80% of calls go to voicemail.   

 

RELATED: How to use SMS marketing to grow your sales

 

Conclusion:

If telemarketing plays a crucial role in your business, many options are available. We have compiled the best platforms, paid and free.

Read carefully and check which is the right for your business.

Several providers offer a free trial, and it is essential to check them out before signing in for a paid plan.